Work overview:

Between Buns - a funky and cheeky burger brand. We used a simple, multifunctional yet cheeky approach, using the B as the product and as a visual translation of the name. Bao Basha - A family-friendly Bao shop. We used a character-based approach that could come to life through merchandise creation and tangible storytelling strategies. 13 C - A cool n' classy wine academy, hidden bar and liquor shop. The first approach uses geometry to resemble each aspect of the brand in a raw yet minimal fashion. The 2nd approach is classy & symbolic, using the shape of the number 1 to resemble each aspect of the brand, as a door, a bottle and a cellar.